Eli Lilly & Tanabe Pharma
日本イーライリリー/田辺ファーマ
肥満症 - 私の未来を描き直そう・ある家族のダイアリー

(FILM)

本作は肥満症の理解促進を目的に、日本イーライリリーと田辺ファーマによる共同プロジェクト「その肥満、肥満症かも!」の活動の一環として制作されました。
「肥満症」は、肥満であり、かつ肥満に関連する病気または内臓脂肪型肥満を合併している状態。単なる肥満とは異なり、治療が必要な疾患です。しかし社会では、肥満は自己責任という先入観が根強く、肥満症への正しい理解は十分に広がっていません。
医学的なテーマでありながら受け手に寄り添う表現として線画アニメーションを採用。アカデミー賞やCannes Lionsを含む数多くの受賞歴があるロンドンの老舗アニメーションプロダクション「Passion Pictures」に制作を依頼しました。
運動しても痩せられず、努力不足ではないかと自分を責めていたそれぞれの物語の主人公。「肥満症」という病気を知り、自分を責める気持ちから解放され、家族や医師の支えの中で本来の前向きな自分を取り戻していく姿を描いています。
本作は「肥満症 -私の未来を描き直そう」「肥満症 -ある家族のダイアリー」の二部作となります。

This work was produced to promote a better understanding of obesity disease as part of the joint project “That Obesity Might Be ‘Obesity Disease’!” by Eli Lilly Japan and Tanabe Pharma. While “obesity” simply refers to having excess body fat, “obesity disease” (himansho) is defined as a medical condition where obesity is accompanied by health complications or visceral fat accumulation, requiring formal medical treatment. Despite this distinction, a strong social prejudice persists that obesity is merely a matter of personal responsibility, and a correct understanding of obesity disease remains limited.
To convey this medical theme while maintaining a gentle and empathetic tone, line-art animation was chosen for the film. The production was commissioned to Passion Pictures, a long-established London-based animation studio with numerous accolades, including Academy Awards and Cannes Lions.
The main characters in each story struggle to lose weight despite exercising and blame themselves for a perceived lack of effort. Upon discovering that they have a treatable medical condition—obesity disease—they are freed from self-blame. With the support of their families and physicians, they begin to regain their naturally positive outlook on life.
This project consists of a two-part series: “Obesity Disease: Redrawing My Future” and “Obesity Disease: A Family’s Diary.”

  • 不安そうに鏡を見つめる女性 (私の未来を描き直そう)
    A woman staring anxiously at the mirror (Redrawing me)
  • 運動をしているのに効果が出ない (私の未来を描き直そう)
    Exercising but seeing any results (Redrawing me)
  • 「肥満症」という疾患を説明する医師 (私の未来を描き直そう)
    A doctor explaining the condition known as "obesity" (Redrawing me)
  • 減量へ努力を重ねる夫 (ある家族のダイアリー)
    A husband striving to lose weight (Family diary)
  • 父親を励ます娘 (ある家族のダイアリー)
    A daughter cheering on her father (Family diary)
  • 明るさを取り戻した家族 (ある家族のダイアリー)
    A family that has regained its cheerfulness (Family diary)

(CREDITS)

  • Client
    Eli Lilly Japan K.K.
    Tanabe Pharma Corporation
  • Production
    kirameki inc.
    Passion Pictures
  • Producer
    Yoshiki Ishii(kirameki inc.)
  • Production Manager
    Chisato Saiwai(kirameki inc.)
  • Production assistant
    Nao Inoue(kirameki inc.)
  • Executive Producer
    Belle Palmer(Passion Pictures)
  • Head of Production
    Juliette Stern(Passion Pictures)
  • Director
    Ivyy Chen(Passion Pictures)
  • Producer
    Kate Myers(Passion Pictures)
  • Production Manager
    Peng-Hui Lin(Passion Pictures)
     
  • Director of Photography
    Stacy Chen(On Chair Studio)
  • Camera Assistant
    Tsung-Yen Tsai(On Chair Studio)
  • BTS camera
    Steve Liang(On Chair Studio)
  • Storyboard & Designer
    Ivyy Chen(Passion Pictures)
  • Compositor
    Po-Yin Chen(On Chair Studio)
     
  • Animatic Animator
    Hsin-Hua Hsieh(On Chair Studio)
  • Animator
    Aasta Lim(On Chair Studio)
    Tyler Wu(On Chair Studio)
    BinBin Lu(On Chair Studio)
     
  • Cleanup
    Chiou Mong(On Chair Studio)
    Adriu Didiva(On Chair Studio)
    Chien-Ju Hung(On Chair Studio)
    Jia-Hui Lee(On Chair Studio)
     
  • Composer
    Sarah Playford(Manners Faber)
  • Sound
    Kevin Langhamer(Passion Pictures)
  • Logo animation
    Ryota Endo
     
  • Voice Over (Obesity disease - Redrawing me)
    Yui: Ann Narumiya(ACROSS ENTERTAINMENT)
    Doctor: Mitsuhiro Sakamaki(81 PRODUCE)
  • Voice Over (Obesity disease - Family diary)
    Husband: Taro Yamada(AONI PRODUCTION)
    Wife: Miho Miyagawa(AONI PRODUCTION)
    Daughter: Runa Sakurai(81 PRODUCE)
    Doctor: Miho Shinagawa(HAIKYO)
    Narrator: Takahiro Miyake(81 PRODUCE)

(FEATURED WORK)